As President Emmerson Mnangagwa takes his 'Zimbabwe is Open for Business' mantra to the world, the Minister of State for Masvingo Provincial Affairs, Josaya Hungwe is leading efforts to re-brand the province by opening new avenues of investment with a special emphasis on tourism.
Hungwe is convinced Masvingo has a lot of untapped potential and that if marketed properly, huge economic spin-offs will be achieved.
"Masvingo has a lot of potential and just like the President is saying the country is open for business, we say Masvingo is open for business as well.
"We want people from Masvingo and outside to come and invest their money because we have a many areas that have to be explored," said Hungwe.
Hungwe said Masvingo had a lot resources and yet it remains under-developed because the potential has not been fully explored.
"The whole southern region of the country is a development region and we need to harness that potential and make sure the world knows about us.
"We may not be able to reach out to everyone but the media in Masvingo should help magnify our voice. We want people to come with their money and invest. We have the giant Tokwe Mukosi Dam which is open for people with money and ideas to start investment projects that can attract tourists.
"We have sugar cane production in the Lowveld. We have the Great Zimbabwe monuments. We have the Save Valley conservancy. We have coal and gold deposits. We have a rare mineral, Lithium in Bikita and all these are investment areas," said Hungwe.
He said the Runde Tende dam site in Chivi, if developed, would be larger than Tokwe Mukosi.
"We have people we know who have money and we want to help them grow their money in the province. We want people like Clever Pote, Killer Zivhu and Graham Richards among others to bring their money and invest in various other areas," said Hungwe.
Hungwe's office, in partnership with other stakeholders, has organised a re-branding dinner which will be held on March 3 at Flamboyant Hotel.business