AB Communications has appointed Norbert Pithias Tshetu as the area manager in charge of Hevoi FM; overseeing all operations under the business unit.
Before his latest appointment, Tshetu was a key accounts manager based at ZiFM Stereo, another AB Communications subsidiary.
He was responsible for managing and overseeing non-corporate accounts and portfolios, for both direct and agency clients, with a mandate of developing and maintaining customer relations with key clients under the portfolio.
Tshetu was also responsible for creating customised solutions for clients with the goal of shifting advertising budgets to the entity so as to increase shareholder value.
He played a pivotal role in creating and managing non-traditional radio initiatives to enhance operational efficiency.
A product of the University of Zimbabwe (UZ) and the British College of Professional Management, Tshetu brings a wealth of experience to the Masvingo-based radio station, having previously worked for many companies including Alpha Media Holdings; publishers of the NewsDay, The Standard and The Zimbabwe Independent as a classifieds supervisor as well as a sales and marketing executive.
He also holds a National Certificate in Print Finishing and Converting from Harare Polytechnic.local